I went for 'casual bro', because that one seemed to require the least thought.
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One part of that may include straight men dating one another, but that was not the sole purpose. You see faces. Some of our users may be the same people on Grindr, but people behave differently in different spaces. But is it hard to move away from labels completely? I mean, in the app, you choose what 'type' of bro you are — from 'jock' to 'fabulous'.
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How do you cater for all types of people when some may fall through the cracks between different 'types'? Do you think that the design and the marketing may look a bit, well, straight though? I disagree. For me, this is supposed to be a safe space for men to meet up and make meaningful relationships.
If this app is the thing that someone needs to open up about themselves, then great. We built up 32, Facebook fans before launch. Then, there were a few articles, like one in Queerty, which made the app into a place for straight men looking for other straight men to get oral sex in secret.
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There you go then. Most of the people I chatted to on there said that they identified as gay. People have called it an app for straight men because of the design, the logo, the name, the fact that interactions include 'fist-bumps'.
But maybe that kind of behaviour doesn't have to be restricted to the 'straight' male community. After all, isn't that, in itself, just conforming to another socially-constructed idea of gender and sexuality? This app has caused loads of media speculation because, in some ways, it all seems so confusing.
People have taken it as an app for confused people. Maybe we're just thinking about it too much though. Maybe it's all pretty straightforward. Like BRO's mission statement puts it, a place, "for men that are interested in meeting other men… as simple as that".
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Like I'm doing it all in secret. That's not because I'm a homophobe who doesn't want to be tarnished with homosexuality. It's because I'm in a happy relationship and I wouldn't want the missus or her mates catching me on there I think that's all it is, anyway. I was 'marriage-shamed' for getting engaged at The men I have dated who were closer to my age deflected or ghosted when emotions were put on the table.
My friends roll their eyes at me. I retort that we follow each other on Instagram. When I asked what the problem was, he laughed that he thought he might have put in his address by mistake.
And then there are the other things. The things I know are just stereotypes that I should ignore. He dresses well. He sometimes wears leggings and is always in black briefs—not boxer briefs, just briefs.
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He has body-image issues. He bought a cock ring with me.
And we are in San Francisco, after all.